An AI ethicist is someone who merges knowledge of ethics with an understanding of AI technology. They don’t write code but rather assess the ethical implications of AI solutions. This involves grasping technical concepts like supervised and unsupervised learning and understanding how AI systems obtain user consent
Artificial Intelligence (AI) has shifted from being a tool for large corporations to an integral part of daily life for millions worldwide. From criminal justice to healthcare, AI algorithms are now pervasive across various industries. However, alongside its potential benefits, concerns about the ethical implications of AI have emerged.
A significant number of industry experts acknowledge that the unchecked use of AI has led to ethical dilemmas. In sectors like banking and healthcare, reliance on AI-driven decisions without transparency has raised red flags. Moreover, the widespread adoption of AI is predicted to continue, with global spending expected to surpass $100 billion annually by the end of 2024.
Hariom Seth, Founder, Tagglabs said “Artificial intelligence is deeply ingrained in our lives. AI is being used in education, social media, gaming, even medical diagnosis. A ton of data is being collected every second. As an entrepreneur it is great that AI is being used for good but it is a universal truth that AI is a double edged sword. We have all heard of the deepfake scandals and social engineering using AI. AI can also be extremely biassed and opaque based on how it is trained. Therefore, there is a necessary need for AI ethicists that can navigate the field of AI and propose ways to responsibly develop and deploy AI into society. They are supposed to work closely with AI engineers and developers and suggest ethical consideration into the process right from the start. They also have to identify biases that might have creeped in and suggest ways to mitigate them”.
“Also since the AI landscape is continuously evolving, AI ethicists guide businesses on the latest ethical development and guide their businesses accordingly. To become an AI ethicist one can follow various career trajectories which can be in the form of formal education, specialised programs/certificates, or simply self learning and online courses. Although there are not many formal courses globally specialising in AI Ethics however, there are online courses and courses specialising in AI with a specialisation in AI ethics” he added.
Despite this growth, a survey by FICO revealed that only a small fraction of business leaders prioritise ethical considerations in AI development. This neglect of ethics could not only undermine trust in AI but also tarnish a company’s reputation and violate its principles.
In response to these challenges, the role of AI ethicists has gained prominence. But who exactly are these ethicists?
An AI ethicist is someone who merges knowledge of ethics with an understanding of AI technology. They don’t write code but rather assess the ethical implications of AI solutions. This involves grasping technical concepts like supervised and unsupervised learning and understanding how AI systems obtain user consent.
Why Are AI Ethicists Essential?
Abhimanyu Singh, Co- Founder of ParkMate, highlighted “The demand for AI ethicists in our technology-driven world stems from the increasing acknowledgment that while AI offers vast potential for innovation and progress, it also presents substantial ethical dilemmas and risks. With AI tools being rapidly integrated into business operations, there is an urgent demand for experts skilled at navigating the complex ethical terrain surrounding AI. Without proper ethical oversight, AI systems risk perpetuating biases, violating privacy, and causing tangible harm to individuals and society”.
“The ideal AI ethicist for an organisation is someone with a multidisciplinary skillset. Their expertise must encompass not merely a profound comprehension of the artificial intelligence toolsets and technological architectures integrated within their respective industrial domain, but also a multifaceted and exhaustive grasp of the intricate ethical quandaries and potential pitfalls inherent to the deployment and operationalisation of such systems. Exceptional communication abilities are paramount, as AI ethicists must convey intricate ethical concepts clearly to stakeholders across the company, from executives to front-line staff. They should also have a deep understanding of regulatory, legal, and policy frameworks surrounding AI, both internally within the organisation and externally within the broader governmental context. This ensures that ethical considerations are not just an afterthought but are integrated into the core values and practices of the company” he adds.
Developers focused on maximising AI’s potential might inadvertently overlook ethical concerns. Without proper oversight, biases and ethical issues can seep into AI systems, leading to public backlash and regulatory action, as seen in cases involving facial recognition technology.
Creating a team of AI ethicists, led by a Chief Trust Officer, is crucial. These teams bring diverse expertise, including business, technology, law, psychology, sociology, and philosophy. They can draft governance frameworks, advocate for ethical practices, and ensure AI stays within ethical boundaries.
“AI represents an incredible opportunity to personalise marketing experiences, deliver targeted messaging with greater efficiency, and build stronger relationships with consumers. However, with this exponential power comes exponential responsibility. Unchecked AI can perpetuate bias, create privacy concerns, and potentially manipulate consumer behaviour. That’s why I’m incredibly excited about the growing field of AI Ethics. AI Ethicists are the guardians of responsible innovation. They ensure that AI development aligns with ethical principles, promotes fairness and transparency, and ultimately serves the greater good. AI Ethicists work hand-in-hand with developers and marketers, constantly evaluating the potential impact of our AI-powered tools. They ask the tough questions, challenge assumptions, and ensure that our marketing strategies leverage the power of AI in a way that’s not only effective but also ethical and trustworthy” expressed Mr. Venugopal Ganganna, CEO, Langoor (LS Digital Company)
“Personally, I find the work of AI Ethicists incredibly inspiring. They are pioneers who are shaping the future of AI, not just in marketing but across all industries. They are the ones who will ensure that AI is a force for positive change, empowering businesses to connect with consumers in a meaningful and responsible way” he further emphasised.
The responsibilities of AI ethicists include preventing AI from crossing ethical boundaries, upholding accountability, and providing training and mentorship. They must navigate complex ethical dilemmas and sometimes stand up against profit-driven decisions that compromise ethics.
AI ethicists play a vital role in ensuring the responsible development and deployment of AI technology. Their multidisciplinary approach and commitment to ethical principles are essential for building trust in AI and mitigating potential harms.

